Ahh….great white paper on 2008 trends by MarketingProfs 

Based on the perspectives shared by executives and marketing managers across a broad range of industries, sectors, companies and marketplace situations, the report found a continuing escalation of the focus on "new media" – tactics enabled by and based on Internet technology – and a somewhat less pronounced emphasis on many traditional tactics. 

Of particular interest, e-mail marketing is still high on everyone's list – followed by trade show activity and online video! See how you, your clients and your organization fare in the war on B2B Marketing.

MProfs_B2B_2008.pdf (177.22 kb)